Advent International Acquires Majority Stake in Parfums de Marly Group

June 22, 2023

Advent International has agreed to acquire a majority shareholding in the group behind luxury fragrance brands Parfums de Marly and INITIO Parfums Privés from founder Julien Sprecher. Sprecher will remain as Executive Chairman, Creative Director and a large minority shareholder while Advent will support the Group's international expansion and omni-channel strategy.

Buyers
Advent International
Targets
Parfums de Marly, INITIO Parfums Privés
Sellers
Julien Sprecher
Location
Île-de-France, France
Transaction Type
Buyout

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