Greens Farms Capital and Landon Capital Partners Acquire Majority Stake in 919 Marketing

919 Marketing Acquires NetSearch Digital Marketing

December 15, 2021

Marketing & Advertising

Raleigh-based 919 Marketing has acquired Richmond-based NetSearch Digital Marketing to expand its in-house SEO, PPC and web design capabilities for franchise and multi-location brands. The deal deepens 919 Marketing's local marketing services and complements its prior acquisition of Ceralytics to strengthen analytics-driven content and digital offerings.

West Lane Capital Partners Acquires Majority Stake in Non-Foods Marketing Corp

October 21, 2020

Retail

West Lane Capital Partners LLC has acquired a majority stake in Non-Foods Marketing Corp. (NFM), a New York–based national buying service and product developer that sells products under the Living Concepts brand. Founder and CEO Tony Gusta will remain an owner and continue as CEO as West Lane plans to expand NFM's customer, product and vendor base and broaden distribution domestically and internationally; terms were not disclosed.

West Lane Capital Partners Acquires Majority Stake in Non‑Foods Marketing Corp.

February 23, 2023

Consumer Products

West Lane Capital Partners has acquired a majority stake in Non‑Foods Marketing Corp. (NFM), a New York‑based national buying service and developer/marketer of general merchandise sold under the Living Concepts brand. Founder Tony Gusta will remain CEO and retain an ownership stake as West Lane partners with the company to expand its customer, product and distribution channels domestically and internationally.

Serata Capital Partners and Landon Capital Partners Invest in Fusion92

April 20, 2021

Marketing & Advertising

Chicago-based, technology-enabled marketing firm Fusion92 has received a strategic investment from Austin-based private equity firm Serata Capital Partners in partnership with Boston-based family office Landon Capital Partners. The investment will support Fusion92’s organic growth and fund selective add-on acquisitions while the founding management team remains in place.

Greens Farms Capital and Landon Capital Partners Invest in iMemories

February 15, 2022

Media & Entertainment

Greens Farms Capital LLC and Landon Capital Partners have invested in iMemories, a Scottsdale-based consumer-focused company that digitizes and streams home movies and photos. The investment will support iMemories' growth, product innovation and cloud-based streaming/storage offerings; Investors Bank provided debt financing and firms provided legal and transaction advice.

Walker Sands Acquires KoMarketing

January 25, 2023

Marketing & Advertising

Walker Sands, a Stone-Goff Partners portfolio company, has acquired KoMarketing, a Boston-based B2B demand generation agency. The deal deepens Walker Sands' top-of-funnel capabilities—including paid digital advertising and SEO—and KoMarketing will operate as KoMarketing, a Walker Sands company reporting into Walker Sands leadership.