New You (ST Brands) Acquires 49% Stake in Infinite Product Company (Infinite CBD)
May 27, 2021
ST Brands, a wholly-owned subsidiary of New You, Inc., agreed to acquire 49% of Colorado-based Infinite Product Company, LLC (Infinite CBD) with an option to purchase the remaining 51% for a total of $11.0 million, paid primarily in New You stock. The deal is intended to accelerate Infinite CBD's growth by applying New You/ST Brands' branding, supply-chain and go-to-market resources to expand market share across direct-to-consumer and wholesale channels.
- Buyers
- ST Brands Corp (wholly-owned subsidiary of New You, Inc.), New You, Inc. (OTCQB: NWYU)
- Targets
- Infinite Product Company, LLC (Infinite CBD)
- Industry
- Consumer Products
- Location
- Colorado, United States
- Transaction Type
- Growth capital
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