Sproutt Acquires The Reder Agency
March 28, 2023
Sproutt announced the launch of its AI-assisted Sproutt SmartLife for Agencies platform and the acquisition of The Reder Agency, a full-service life insurance brokerage focused on traditional and senior markets. The deal brings over 400 producers into Sproutt's distribution network and names The Reder Agency principal Ben Reder as Senior Vice President of Distribution to help scale the company's agent-focused platform.
- Buyers
- Sproutt
- Targets
- The Reder Agency
- Sellers
- Ben Reder
- Industry
- Insurance
- Location
- Connecticut, United States
- Transaction Type
- Buyout
Explore More
Related Acquisitions
-
Sprout Social Acquires Tagger Media
August 3, 2023
Cloud & SaaS
Sprout Social acquired Tagger Media, a leading influencer marketing and social intelligence SaaS platform, for $140 million in cash in a transaction that closed August 2, 2023. The acquisition expands Sprout’s social media management suite into influencer marketing, enabling unified workflows, reporting and social intelligence for brands and agencies.
-
Ever.Ag Acquires AgencyRoot
January 16, 2024
Cloud & SaaS
Ever.Ag has acquired AgencyRoot, a SaaS platform built for crop insurance agents, to expand its agribusiness software portfolio and deepen capabilities in the crop insurance sector. The acquisition will integrate AgencyRoot’s specialized tools into Ever.Ag’s suite to provide enhanced technology and services for crop insurance agents and their farmer clients.
-
PureRED Acquires Haddad & Partners
March 1, 2023
Marketing & Advertising
PureRED, a PE-backed advertising, marketing and technology partner, has merged with/acquired global creative agency Haddad & Partners to expand its creative, content, animation and digital delivery capabilities. The deal brings Haddad’s creative services into PureRED’s platform (which is backed by RFE Investment Partners, Caymus Equity Partners and Starboard Capital Partners), broadening integrated marketing offerings for enterprise clients.
-
Senior Market Sales (SMS) Acquires Abt Insurance Agency
November 5, 2025
Insurance
Senior Market Sales (SMS), an Omaha-based field marketing organization, has acquired Austin-based Abt Insurance Agency to expand its national Medicare insurance distribution. The deal will provide Abt with additional resources and allow SMS to broaden its health and wealth distribution network and digital lead-generation capabilities for serving seniors.
-
AmeriLife Acquires Majority Stake in Jack Schroeder & Associates
April 1, 2020
Insurance
AmeriLife Group, LLC acquired a majority interest in Jack Schroeder & Associates (JSA), an insurance marketing organization headquartered in Green Bay, Wisconsin. The deal expands AmeriLife's Medicare and life insurance distribution capabilities and extends its reach into JSA's national network of independent agents.
-
Risk Strategies Acquires Schroeder Insurance
June 3, 2025
Insurance
Risk Strategies, a North American specialty insurance brokerage, has acquired Schroeder Insurance, a Missouri-based agency with offices in Union and Washington. The deal expands Risk Strategies’ commercial lines and private client capabilities in its Central region; terms were not disclosed.
Track M&A activity that matters to you
Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.