Cart.com Acquires DataFeedWatch

BigCommerce Acquires Feedonomics

July 27, 2021

Cloud & SaaS

BigCommerce acquired the assets of Feedonomics in an asset purchase transaction to integrate Feedonomics' product feed optimization and syndication capabilities into BigCommerce's Open SaaS ecommerce platform. The deal is structured for up to approximately $145 million (about $80 million cash at closing plus up to two anniversary/milestone payments of $32.5 million each), and is intended to expand BigCommerce's omnichannel commerce capabilities and marketplace/advertising channel integrations.

Cart.com Acquires 180Commerce

November 14, 2021

E-Commerce

Cart.com, the end-to-end ecommerce-as-a-service provider, has acquired 180Commerce, a Carlsbad-based marketplace-focused ecommerce agency. The acquisition brings 180Commerce’s marketplace management, advertising, content and analytics capabilities into Cart.com’s integrated commerce platform to expand marketplace services for Cart.com’s brand customers.

Cart.com Acquires Amify to Expand Amazon Marketplace Services

April 2, 2024

Marketing & Advertising

Cart.com has acquired Amify, a provider of Amazon optimization and advertising services, to strengthen its Marketplace Services and expand capabilities for mid‑market and enterprise brands. Amify’s full team — including founder Ethan McAfee and CEO Chris Mehrabi, who will lead Cart.com’s Professional Services as Chief Delivery Officer — will integrate into Cart.com to deliver expanded omnichannel software, services and logistics.

Worldeye Technologies Acquires DataHawk

April 21, 2025

Cloud & SaaS

Worldeye Technologies has acquired DataHawk, an e-commerce analytics provider, and will integrate DataHawk’s marketplace analytics platform into its suite of seller tools (including Viral Launch). The acquisition is intended to expand Worldeye’s capabilities for marketplace sellers by adding advanced analytics for Amazon, Walmart and other channels while keeping DataHawk’s team and customer workflows intact.

Cart.com Acquires Sauceda Industries

July 26, 2021

Logistics & Distribution

Cart.com has acquired Sauceda Industries, an Austin-based 3PL provider that offers omnichannel fulfillment services for ecommerce brands. The acquisition expands Cart.com's nationwide fulfillment capabilities and integrates Sauceda's partner network, people and processes into Cart.com's end-to-end ecommerce platform.

Cart.com Acquires SellerActive to Expand Multichannel Ecommerce Capabilities

January 18, 2022

Cloud & SaaS

Cart.com, an end-to-end ecommerce-as-a-service provider, acquired SellerActive, a Portland-based SaaS multichannel ecommerce management platform. The acquisition integrates SellerActive’s listings, inventory, pricing, and fulfillment automation into Cart.com’s suite to expand multichannel capabilities and drive growth for ecommerce brands.