ASG (Alpine Investors) Acquires ALICE from Expedia Group
July 14, 2021
ASG, a portfolio company backed by Alpine Investors, has acquired hotel operations management platform ALICE from Expedia Group in a carve-out transaction. Headquartered in New York, ALICE is a vertical hospitality SaaS used by thousands of hotels and will join ASG's Hospitality Technology vertical as an add-on to expand its capabilities in hotel operations software.
- Buyers
- ASG, Alpine Investors
- Targets
- ALICE
- Sellers
- Expedia Group
- Platforms
- ASG
- Industry
- Cloud & SaaS
- Location
- New York, United States
- Transaction Type
- Addon
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