Medallia Acquires Sense360

September 14, 2020

Medallia, the experience management SaaS leader, acquired consumer insights platform Sense360 for approximately $44 million in cash. The acquisition brings Sense360’s real-time consumer and competitive intelligence into Medallia’s Experience Cloud to expand its customer intelligence and benchmarking capabilities across restaurants, retail and CPG clients.

Buyers
Medallia, Inc.
Targets
Sense360
Industry
Data & Analytics
Location
United States
Transaction Type
Buyout

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