Cendyn Acquires PUSHTech

Accel-KKR Makes Follow-On Equity Investment in Cendyn

June 18, 2019

Cloud & SaaS

Accel-KKR provided a strategic follow-on equity investment in Cendyn, a Boca Raton-based provider of cloud-based CRM and hotel sales platforms, to support scaling and product innovation. As part of the transaction, founder Charles Deyo transitioned to an investor and board role while Tim Sullivan took on day-to-day operational leadership; terms were not disclosed.

Cendyn Acquires WIHP to Strengthen Metasearch and Direct-Booking Capabilities

August 30, 2023

Marketing & Advertising

Cendyn has acquired WIHP, a Paris-based leader in hotel metasearch services and technology, to bolster its metasearch capabilities and drive more profitable direct bookings for hoteliers. The deal expands Cendyn's EMEA and global footprint and creates a more integrated digital ecosystem for hotel digital marketing and distribution.

Cendyn Acquires The Rainmaker Group

August 1, 2019

Cloud & SaaS

Cendyn, a cloud-based hospitality software provider headquartered in Boca Raton, Florida, has acquired The Rainmaker Group, a revenue and profit optimization SaaS provider for hotels, resorts and casinos. The deal will integrate Rainmaker's revenue-management capabilities into Cendyn's hospitality cloud to offer aligned sales, marketing and revenue solutions; Rainmaker co‑founder Tammy Farley will join Cendyn's board.

Cendyn Acquires Knowland

October 1, 2024

Data & Analytics

Cendyn, a global hospitality cloud-based technology company, has acquired Knowland, a US-based leader in meetings-and-events data-as-a-service. The deal — announced alongside Cendyn's existing investors and new private equity partner Haveli Investments (alongside Accel-KKR) — integrates Knowland's event intelligence with Cendyn's CRM, proposals, and Grouprev platforms to drive more MICE/group bookings for hotel customers.

Cyncly Acquires Mobile Marketing

October 16, 2023

Marketing & Advertising

Cyncly, a global provider of end-to-end software and content solutions for the spaces-for-living industry, has acquired Mobile Marketing, a Pennsylvania-based digital marketing and web services provider focused on flooring retailers. The acquisition integrates Mobile Marketing's specialized digital and e-commerce capabilities into Cyncly's flooring offering to expand customer engagement, lead generation and an end-to-end digital-to-ERP customer journey across North America.

Terminus Acquires Zylotech to Launch Terminus Customer Data Platform (CDP)

September 30, 2021

Data & Analytics

Terminus, the account-based engagement (ABM) platform, acquired Zylotech and integrated its customer data platform capabilities to launch Terminus Customer Data Platform (CDP). The acquisition adds data cleansing, enrichment and buying-committee discovery capabilities to Terminus’ ABM offering to improve B2B go-to-market data accuracy for enterprise customers.