Synamedia Acquires Utelly to Enhance Synamedia Go's Content Discovery
May 25, 2022
Synamedia has acquired Utelly, a UK-based SaaS content discovery and metadata aggregation provider, to embed Utelly's search, recommendations and metadata capabilities into the Synamedia Go platform. The deal will strengthen Synamedia's streaming product suite by integrating AI-powered metadata aggregation and recommendation features to improve viewer discovery, retention and ARPU.
- Buyers
- Synamedia
- Targets
- Utelly
- Industry
- Cloud & SaaS
- Location
- England, United Kingdom
- Transaction Type
- Buyout
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