CM Group Acquires Selligent Marketing Cloud
October 2, 2020
CM Group, the Insight Partners–backed family of martech brands, has acquired Selligent Marketing Cloud from HGGC. The acquisition—carried out by CM Group entity Campaign Monitor Europe UK Ltd—adds Selligent’s omnichannel marketing and AI capabilities and strengthens CM Group’s enterprise focus and European coverage.
- Buyers
- CM Group, Campaign Monitor Europe UK Ltd
- Targets
- Selligent Marketing Cloud
- Sellers
- HGGC
- Platforms
- CM Group
- Industry
- Marketing & Advertising
- Location
- Walloon Brabant, Belgium
- Transaction Type
- Addon
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