Planful Acquires Plannuh
September 15, 2022
Planful Inc., a provider of financial performance management cloud software, has acquired Plannuh, a marketing performance management SaaS vendor. The acquisition integrates Plannuh's marketing planning, budgeting, and performance capabilities into the Planful platform to improve collaboration between finance and marketing and deliver deeper marketing financial intelligence.
- Buyers
- Planful Inc.
- Targets
- Plannuh
- Industry
- Cloud & SaaS
- Location
- Massachusetts, United States
- Transaction Type
- Buyout
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