Conga Acquires PROS B2B Business

Thoma Bravo Acquires PROS Holdings, Inc.

December 9, 2025

Cloud & SaaS

Thoma Bravo completed an all-cash acquisition of PROS Holdings, Inc. valuing the company at approximately $1.4 billion, with PROS shareholders receiving $23.25 per share. Thoma Bravo will operate PROS' travel business as a new platform, "PROS Travel," while PROS' B2B business is expected to be combined with Thoma Bravo portfolio company Conga (expected to close in Q1 2026).

PROS Acquires EveryMundo

November 30, 2021

Cloud & SaaS

PROS Holdings, Inc. acquired EveryMundo, a Miami-based digital offer marketing SaaS provider, for $80 million in cash at closing plus approximately $10 million in contingent stock. The acquisition adds EveryMundo's offer-marketing capabilities to the PROS Platform to enable direct, personalized customer engagement and broaden PROS' digital omnichannel selling solutions.

Nue Acquires Approvals Pro

March 26, 2025

Software

Nue, the Salesforce-native revenue lifecycle management platform, has acquired Approvals Pro, a best-in-class Sales approval solution. Approvals Pro will remain a standalone product while integrating with Nue’s CPQ, revenue lifecycle and billing offerings to accelerate approvals, increase deal velocity, and expand Nue’s presence in the Salesforce ecosystem.

ActiveProspect Acquires LeadsBridge

February 11, 2021

Cloud & SaaS

ActiveProspect, the Austin-based consent‑based marketing SaaS, has acquired LeadsBridge, a European provider of integration software that connects major advertising platforms to CRMs. The deal combines LeadsBridge’s real‑time integration capabilities with ActiveProspect’s lead optimization and compliance tooling to accelerate ActiveProspect’s international expansion and broaden its consent-based marketing platform.

kwx (Keller Williams) Acquires CPros

February 17, 2022

Professional Services

kwx, the holding company of Keller Williams, has acquired CPros (Conveyance Pros), a Philadelphia-based provider of concierge transaction management services for real estate brokerages and agents. The CPros team, led by founder Jason Conner, will join kwx and its services will be integrated into KW's Command CRM and offered via the KW MarketPlace to scale transaction management support for Keller Williams agents.

Clari Acquires Groove to Add Sales Engagement to Its Revenue Platform

August 14, 2023

Cloud & SaaS

Clari has acquired Groove, a market-leading sales engagement platform, and will integrate Groove’s workflow automation and AI-driven engagement capabilities into Clari’s AI-powered Revenue Platform. Groove co-founders Chris Rothstein and Austin Wang will join Clari to lead the Groove product line as the combined offering aims to give revenue teams end-to-end visibility, execution, and improved forecasting.