Advent International to Acquire Reckitt Essential Home in $4.8 Billion Divestment

July 18, 2025

Reckitt Benckiser Group has finalized an agreement with Advent International to divest its Essential Home business for up to $4.8 billion, while retaining a 30% stake. The carve-out includes brands such as Air Wick and Woolite and the transfer of six manufacturing plants, with the transaction expected to close by December 31, 2025, subject to regulatory approvals.

Buyers
Advent International
Targets
Reckitt Essential Home (Essential Home business including Air Wick and Woolite)
Sellers
Reckitt Benckiser Group
Location
United States
Transaction Type
Divestiture

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