Integrity Marketing Group Acquires Southern Insurance Group

Integrity Marketing Group Acquires LifeSmart Senior Services

March 10, 2020

Insurance

Integrity Marketing Group, a Dallas-based insurance distribution platform, acquired LifeSmart Senior Services, a Medicare marketing organization based in Elgin/Chicago, Illinois. As part of the transaction LifeSmart founder Richard Kozlowski became an owner in Integrity; financial terms were not disclosed. The deal brings LifeSmart into Integrity’s family of companies to accelerate growth by leveraging Integrity’s sales, marketing and shared services resources.

Integrity Marketing Group Acquires Consolidated Marketing Group

May 2, 2023

Insurance

Integrity Marketing Group has acquired Consolidated Marketing Group (CMG), an independent Medicare-focused marketing organization led by Steve Ruth, to bring CMG onto Integrity's insurtech platform and support national growth. Financial terms were not disclosed; the deal gives CMG access to Integrity's technology, shared services and marketing resources to expand its agent distribution and footprint across the U.S.

Integrity Marketing Group Acquires Compass Group Insurance

September 13, 2022

Insurance

Integrity Marketing Group acquired Compass Group Insurance, an independent marketing organization focused on the senior Medicare market. Compass founder Nestor Sala will become a Managing Partner at Integrity as the company taps Integrity’s technology, marketing and shared services to scale Compass’ agent distribution and product offerings.

Integrity Marketing Group Acquires Health Insurance Store

October 22, 2020

Insurance

Integrity Marketing Group acquired the Health Insurance Store, a Florida-based field marketing organization with nine retail locations, expanding Integrity’s direct-to-consumer retail and enrollment capabilities. Wes Fischer, founder and president of Health Insurance Store, will join Integrity as a Managing Partner; financial terms were not disclosed.

Integrity Marketing Group Acquires Kellogg Insurance Marketing

April 6, 2021

Insurance

Integrity Marketing Group has acquired Kellogg Insurance Marketing, an insurance marketing organization based in Draper, Utah. The deal brings Kellogg's agent network and senior-market expertise onto Integrity's platform to accelerate growth and expand agent support and technology adoption.

Integrity Marketing Group Acquires Osborn Insurance Group

February 3, 2022

Financial Services

Integrity Marketing Group has acquired Osborn Insurance Group, an independent marketing organization (IMO) based in Springfield, Missouri. The deal will integrate Osborn into Integrity's insurtech platform to provide the agency access to Integrity's quoting, enrollment, data/analytics and shared business services to accelerate agent support and growth.