Bay Collective To Acquire Majority Stake In Sunderland AFC Women

1892 Holdings Makes Strategic Minority Equity Investment in Liverpool FC

August 20, 2026

Media & Entertainment

Fenway Sports Group (FSG) entered into a definitive agreement to sell a minority equity stake in Liverpool FC to 1892 Holdings, a consortium led and managed by Amit Bhatia. FSG will retain majority ownership and operational control, and the investment is intended to support Liverpool’s long-term growth strategy by adding business, technology, and investment expertise to the ownership group.

The Bay Club Company Acquires Harbor Square Athletic Club

October 19, 2025

Consumer Products

The Bay Club Company has acquired Harbor Square Athletic Club in Edmonds, Washington, expanding Bay Club’s presence in the Pacific Northwest. The deal brings the full-service Harbor Square club into Bay Club’s membership network as an add-on to its West Coast portfolio; financial terms and the seller were not disclosed.

AIG Takes Minority Stake in Salford City FC

August 11, 2025

Media & Entertainment

AIG (American International Group) has taken a minority equity stake in Salford City FC and become the club's long-term commercial partner. The investment will support stadium infrastructure upgrades, digital fan engagement initiatives, and expanded community programming across Greater Manchester.

Seattle Sounders Ownership and Carlyle Acquire Seattle Reign FC

June 17, 2024

Media & Entertainment

The ownership group of Seattle Sounders FC partnered with global investment firm Carlyle to purchase Seattle Reign FC from OL Groupe, completing the acquisition in June 2024 for reported consideration of about $58 million. The deal brings the NWSL club under local Sounders ownership with Carlyle providing investment and board representation, and positions the club for commercial and competitive growth while keeping it rooted in the Pacific Northwest.

Simplicity Group Acquires Sunderland Group

April 15, 2021

Financial Services

Simplicity Group has acquired Sunderland Group, a long-standing wholesale life and annuity distribution business, with the deal effective March 31, 2021. Brad and Derek Sunderland join Simplicity as partners and shareholders as part of the add-on acquisition to expand Simplicity’s national distribution platform.

KKR to Acquire The Bay Club Company

July 30, 2018

Restaurants & Hospitality

Global investment firm KKR will acquire The Bay Club Company, a San Francisco-based active lifestyle and hospitality operator, from York Capital Management and minority investors. The Bay Club operates seven California campuses with more than 50,000 members and employs over 4,000 people; deal terms were not disclosed.