Bertram Capital Partners With Bluebird Founders in Recapitalization of The Bluebird Group (H.I.G. Sells Minority Stake)

June 16, 2026

H.I.G. Capital sold its minority stake in The Bluebird Group as the company’s founders and Bertram Capital recapitalized the business. The companies did not disclose financial terms. Bluebird is an omnichannel, data and analytics-driven commerce services partner headquartered in Minneapolis, Minnesota.

Buyers
Bertram Capital, The Bluebird Group founders
Targets
The Bluebird Group
Sellers
H.I.G. Capital
Industry
Data & Analytics
Location
Minnesota, United States
Transaction Type
Recapitalization

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