Citi to Acquire Kard Financial (Agreed Acquisition)
August 14, 2026
Citi has agreed to acquire Kard Financial to enhance customer engagement, rewards, and commerce media capabilities. The acquisition will integrate Citi’s payments infrastructure and cardholder base with Kard’s verified transaction data and machine learning personalization that helps merchants and brands deliver purchase-intent offers.
- Buyers
- Citi
- Targets
- Kard Financial
- Industry
- Payments & Fintech
- Location
- United States
- Transaction Type
- Buyout
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