Elm Street Technology Acquires OutboundEngine

Pipedrive Acquires Outfunnel

August 6, 2026

Cloud & SaaS

Pipedrive has acquired Outfunnel, an Estonian sales-and-marketing automation startup with real-time data synchronization between CRMs and marketing platforms. Pipedrive plans to integrate Outfunnel’s core capabilities directly into its CRM to reduce the complexity of managing disconnected tools for small and mid-sized businesses.

Elm Street Technology Acquires Morris Real Estate Marketing Group and IXACT Contact Solutions

July 13, 2021

Cloud & SaaS

Elm Street Technology, a Dallas-based provider of residential real estate technology and marketing solutions, has acquired Canadian firms Morris Real Estate Marketing Group and IXACT Contact Solutions to expand its Elevate platform and North American presence. The deals add marketing services and CRM/lead-conversion capabilities and broaden Elm Street's footprint in the Canadian real estate market; Elm Street is supported by investor Aquiline Capital Partners.

Elm Street Technology Acquires Flow ROI

January 13, 2021

Cloud & SaaS

Elm Street Technology, a provider of residential real estate technology and the operator of the Elevate platform, acquired Flow ROI, a Wilmington, North Carolina–based real estate transaction management software provider. The acquisition adds transaction management capabilities to Elm Street's Elevate platform to deliver a more end-to-end solution for brokerages, teams and agents and supports Elm Street's strategy of consolidating complementary real estate technology tools.

Elm Street Technology Acquires VoicePad

January 6, 2021

Software

Elm Street Technology, a provider of residential real estate technology, has acquired VoicePad, a Louisville-based provider of mobile lead-generation and telecom solutions for real estate brokerages and agents. The deal expands Elm Street's Elevate platform capabilities by integrating VoicePad's lead-generation and telecom technology and supports Elm Street's ongoing acquisition-driven growth strategy backed by a strategic partnership with Aquiline Capital Partners.

Elm Street Technology (Vaquero Capital-backed) Acquires IDX Broker from Main Street Capital

June 24, 2020

Cloud & SaaS

Elm Street Technology, a sponsor-backed real estate technology platform, has acquired IDX Broker, LLC, a Eugene-based provider of IDX search and lead-management SaaS for real estate professionals. The transaction (backed by Vaquero Capital) represents an add-on to Elm Street’s platform; Main Street Capital Corporation exited its debt and equity investments and realized a reported $9.3 million gain on the sale.

Aquiline Capital Partners Invests in Elm Street Technology

February 5, 2020

Cloud & SaaS

Aquiline Capital Partners has made a strategic growth investment in Elm Street Technology, the operator of the Elevate real estate technology and marketing platform. The capital will be used to accelerate product development, broaden sales and marketing capabilities, and support strategic acquisitions to expand Elm Street’s suite of solutions for real estate agents, teams and brokerages.