Foursquare Acquires Placed from Snap Inc.
May 30, 2019
Foursquare has signed an agreement to acquire Placed from Snap Inc., adding Placed Attribution to Foursquare’s location technology product suite. The deal is supported by a $150 million investment in Foursquare led by The Raine Group to fund the acquisition and accelerate R&D; Placed founder David Shim will join Foursquare’s executive team.
- Buyers
- Foursquare, The Raine Group
- Targets
- Placed
- Sellers
- Snap Inc.
- Industry
- Data & Analytics
- Location
- Washington, United States
- Transaction Type
- Divestiture
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