Insignia Capital Group Makes Strategic Growth Investment in Trooh Media

Insignia Capital Group Recapitalizes Tidal Financial Group

September 3, 2025

Financial Services

Insignia Capital Group has made a strategic recapitalization investment in Tidal Investments LLC (Tidal Financial Group), providing capital to support the firm's continued growth while preserving existing majority ownership and executive leadership. The transaction positions Tidal to invest in talent, deepen its ETF services platform and scale operations as the firm supports more than 270 ETFs and over $45 billion in assets under management.

Trive Capital Invests in Terraboost Media

March 31, 2022

Marketing & Advertising

Dallas-based private equity firm Trive Capital has provided a structured capital investment in Terraboost Media, a Chicago-area out-of-home advertising network operator. The financing will support Terraboost's rapid growth and digitization of its nationwide wellness display network (more than 100,000 displays); Canaccord Genuity served as Terraboost's financial advisor.

Insignia Capital Group Invests in New Engen

December 8, 2021

Marketing & Advertising

Insignia Capital Group completed an equity investment in New Engen, a Seattle-based digital marketing agency, to accelerate growth and expand the agency's service capabilities. Insignia will join New Engen's board; existing investor August Capital and New Engen management will remain on the board as the agency continues to operate independently.

Insignia Capital Group Makes Equity Investment in Market Performance Group

January 28, 2021

Marketing & Advertising

Insignia Capital Group completed an equity investment in Market Performance Group (MPG), a Princeton Junction-based omnichannel commerce and sales strategy provider for CPG brands. The investment will fund MPG’s organic growth and support acquisition-driven expansion while the existing leadership team remains in place to continue operations.

Insignia Capital Group Makes Strategic Investment in Netrush

October 3, 2019

E-Commerce

Insignia Capital Group, a San Francisco Bay Area private equity firm, made a strategic minority investment in Netrush, a Vancouver, Washington–based Amazon retailer and e-commerce services provider. Founders Brian Gonsalves and Chris Marantette retained majority ownership and will continue to lead the company as Insignia supports Netrush's continued growth and capability expansion.

Insignia Capital Group Invests in MediaAlpha in $350M Recapitalization

February 4, 2019

Marketing & Advertising

Insignia Capital Group has agreed to make a new investment in MediaAlpha through a recapitalization that values the company at approximately $350 million. White Mountains Insurance Group will remain a significant equity holder with a 42% fully-diluted stake; the deal is intended to accelerate MediaAlpha’s international expansion, technology investment, and entry into new vertical markets.