Marlin Portfolio Company Virgin Pulse Acquires Welltok
November 12, 2021
Marlin Equity Partners has acquired Welltok and will merge the company into Virgin Pulse, a Marlin portfolio company, expanding Virgin Pulse’s digital health platform with Welltok’s analytics-driven consumer database and multi-channel outreach capabilities. The deal adds predictive analytics and new communication channels (text/SMS, mail, social, IVR) to Virgin Pulse’s Homebase for Health, broadening its reach across employers, health plans and health systems.
- Buyers
- Marlin Equity Partners, Virgin Pulse
- Targets
- Welltok
- Platforms
- Virgin Pulse
- Industry
- Healthcare Services
- Location
- Colorado, United States
- Transaction Type
- Addon
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