MindgruveMacarta Merges with Icon Commerce
September 10, 2024
MindgruveMacarta announced a merger with Icon Commerce, the largest independent commerce agency in the Midwest, combining capabilities in omnichannel commerce, retail media, DTC and marketplace services. The deal expands MindgruveMacarta's Midwest footprint (Icon is headquartered in Cincinnati) and broadens the combined agency's service offering for consumer, CPG, retail and B2B clients.
- Buyers
- MindgruveMacarta
- Targets
- Icon Commerce
- Industry
- Marketing & Advertising
- Location
- Ohio, United States
- Transaction Type
- Buyout
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