Verlinvest and Mistral Equity Partners Acquire Majority Stake in Insomnia Cookies from Krispy Kreme
July 17, 2024
Verlinvest and Mistral Equity Partners purchased a majority ownership stake in Insomnia Cookies for a total enterprise value of $350 million, with the transaction closing on July 17, 2024. Krispy Kreme received $127.4 million (plus an expected $45 million following a refinance), will retain ~34% minority ownership, and Insomnia Cookies founder Seth Berkowitz will remain CEO.
- Buyers
- Verlinvest, Mistral Equity Partners
- Targets
- Insomnia Cookies
- Sellers
- Krispy Kreme
- Industry
- Restaurants & Hospitality
- Location
- Pennsylvania, United States
- Transaction Type
- Buyout
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