NewSpring Holdings Acquires underdog venture team to Form underdog & company
June 26, 2023
NewSpring Holdings, the platform-focused strategy of private equity firm NewSpring, has acquired underdog venture team to form a new marketing services platform called underdog & company. The investment will support strategic acquisitions and growth in the sports, media, entertainment, and nonprofit marketing markets, with underdog leadership (Dan Mannix and Nicole Jeter West) continuing in senior roles.
- Buyers
- NewSpring Holdings
- Targets
- underdog venture team
- Industry
- Marketing & Advertising
- Location
- New York, United States
- Transaction Type
- Buyout
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