NTWRK Acquires Complex from BuzzFeed
February 26, 2024
NTWRK has acquired Complex (Complex Networks) from BuzzFeed in an all-cash deal valued at $108.6 million. The transaction includes investment and strategic partnership from Universal Music Group and other backers (including Jimmy Iovine) to combine Complex's youth-culture media and commerce capabilities with NTWRK's live-shopping platform.
- Buyers
- NTWRK, Universal Music Group, Jimmy Iovine
- Targets
- Complex (Complex Networks)
- Sellers
- BuzzFeed, Inc.
- Industry
- Media & Entertainment
- Location
- California, United States
- Transaction Type
- Divestiture
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