Brand Holdings, LLC Acquires Simple Botanics

March 30, 2021

Brand Holdings, LLC, a Pittsburgh-based holding company backed by Kidd & Company and T-street Capital, has acquired Simple Botanics, a direct-to-consumer herbal tea and organic bar brand. This is Brand Holdings’ second acquisition as it builds a DTC e-commerce portfolio alongside Dr. Emil Nutrition; the firm will partner with founder Kimberly Crupi Dobbins to expand product assortment and accelerate growth across retail channels.

Buyers
Brand Holdings, LLC, Kidd & Company, LLC, T-street Capital, LLC
Targets
Simple Botanics
Platforms
Brand Holdings, LLC
Industry
E-Commerce
Location
United States
Transaction Type
Addon

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