Playfly Sports Acquires OUTFRONT Media Sports, Collegiate Star League and World Gaming Network

Playfly Sports Acquires Home Team Sports, Impression Sports and FOX Sports College Properties from FOX Sports

March 3, 2021

Marketing & Advertising

Playfly Sports acquired three sales divisions from FOX Sports—Home Team Sports, Impression Sports, and FOX Sports College Properties—to expand its sports marketing and multimedia-rights capabilities across professional, collegiate and high-school sports. The deal bolsters Playfly's platform (backed by Access Holdings) with additional broadcast sales, college multimedia rights and creative/experiential marketing teams to help brands reach millions of U.S. sports fans.

Playfly Sports Acquires Paragon Marketing Group

March 10, 2025

Marketing & Advertising

Playfly Sports has acquired Paragon Marketing Group to expand its capabilities in brand consulting, event creation, content development and live sports production, particularly across the high-school sports landscape. Paragon will operate as a wholly owned subsidiary called Paragon Sports Marketing, with founding partners Rashid Ghazi and Julie Simmons overseeing the unit to integrate Paragon’s events, media relationships and client partnerships into Playfly’s commercial platform.

Playfly Sports Acquires Premier Partnerships

January 10, 2022

Marketing & Advertising

Playfly Sports has acquired Premier Partnerships, a naming rights, sponsorship sales, valuation and consulting agency, and will integrate it into a new Playfly Premier Partnerships division. The move expands Playfly’s naming rights and sponsorship capabilities and brings Premier’s leadership team into Playfly’s organization to support growth across sports, entertainment and venue clients.

Playfly Sports Acquires The Aspire Group to Expand Ticketing and Hospitality Capabilities

May 3, 2023

Marketing & Advertising

Playfly Sports has acquired The Aspire Group to form the cornerstone of a new tech-infused Playfly Gameday division, expanding Playfly's ticketing, hospitality, and fan-engagement capabilities. The deal adds Aspire’s team of 166 employees and its experience with more than 300 collegiate and professional partners to Playfly’s platform to drive matchday revenues and advanced fan analytics.

Playmaker Capital Acquires World Soccer Talk

July 5, 2022

Media & Entertainment

Playmaker Capital Inc. acquired 100% of the digital assets of Double Decker Group, LLC dba World Soccer Talk to expand its North American soccer media footprint and add an affiliate-driven revenue asset. Consideration is up to US$1.15 million (US$350k cash at closing, 510,000 Playmaker common shares, and up to US$500k in earn-outs).

GSE Worldwide Acquires InsideOut Sports & Entertainment

July 14, 2025

Media & Entertainment

GSE Worldwide has acquired InsideOut Sports & Entertainment, a Los Angeles–based event production company that owns and operates marquee sports and entertainment events including The Pickleball Slam, Pro Padel League and Major League Pickleball. The deal marks GSE's first entry into live event production and will create a new GSE Productions division led by Jon Venison, while leveraging recent strategic investment from BC Partners Credit and Gatemore Capital to support continued growth.