Pipedrive Acquires Mailigen
March 5, 2020
Pipedrive, a sales CRM provider, has acquired Mailigen, an email marketing automation platform headquartered in Riga, Latvia. The deal — Pipedrive's first acquisition — will integrate Mailigen's email, SMS and automation capabilities into Pipedrive's CRM to offer combined sales and marketing functionality; terms were not disclosed.
- Buyers
- Pipedrive
- Targets
- Mailigen
- Industry
- Cloud & SaaS
- Location
- Latvia
- Transaction Type
- Buyout
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