Platinum Equity Acquires Centerfield; Centerfield Completes Add-on of Digital Ventures
January 1, 2020
Platinum Equity has acquired Centerfield, a technology-driven marketing and customer acquisition platform previously owned by H.I.G. Growth Partners. Concurrently, Centerfield completed an add-on acquisition of Digital Ventures to expand its digital assets and consumer-facing lead-generation capabilities; financial terms were not disclosed.
- Targets
- Centerfield Media Holdings, LLC, Digital Ventures
- Sellers
- H.I.G. Growth Partners
- Platforms
- Centerfield Media Holdings, LLC
- Industry
- Marketing & Advertising
- Location
- California, United States
- Transaction Type
- Buyout
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