Archer Education Acquires Circa Interactive and view.DO
June 15, 2021
Archer Education has acquired Circa Interactive and the view.DO conversational experience technology (asset acquisition from dotEDU Technologies) to build an enrollment journey platform for higher education. The deals combine Archer’s analytics and performance marketing capabilities with Circa’s storytelling and SEO services and view.DO’s conversational engagement tech to personalize recruitment and improve student enrollment and retention.
- Buyers
- Archer Education
- Targets
- Circa Interactive, view.DO
- Sellers
- dotEDU Technologies
- Industry
- Education
- Location
- California, United States
- Transaction Type
- Buyout
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