Salesfloor Acquires Conversational AI Provider Automat

January 13, 2022

Salesfloor acquired Montreal-based conversational AI provider Automat to integrate guided shopping, product recommendations and personalization into its virtual shopping and clienteling platform. The deal brings Automat’s AI capabilities (used by brands such as L’Oréal and Colgate-Palmolive) into Salesfloor’s platform to boost omnichannel retail personalization and sales performance.

Buyers
Salesfloor
Targets
Automat
Location
Quebec, Canada
Transaction Type
Buyout

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