SPM Group Adds Dreamscape Marketing

MSQ Acquires New York Creative Agency SPCSHP

October 2, 2024

Marketing & Advertising

London-based MSQ has acquired New York-based creative agency SPCSHP (formerly Big Spaceship), adding roughly 140 employees and more than doubling MSQ's U.S. presence and North American revenues to $100 million. The deal, backed by private equity partners One Equity Partners and LDC, expands MSQ's capabilities and scale in North America and integrates SPCSHP into MSQ's global network of creative, media and technology agencies.

Unlock Health Acquires SPM Group Network of Healthcare Marketing Agencies

November 28, 2023

Healthcare Services

Unlock Health, a healthcare technology and services growth platform backed by Amulet Capital Partners and Athyrium Capital Management, has acquired SPM Group — a network of health-focused agencies including SPM, GLC, Dreamscape and Centretek — from Corridor Capital. The deal (terms not disclosed) expands Unlock Health's in-house omnichannel media planning, buying, creative, analytics and managed care consulting capabilities and increases scale across healthcare provider, behavioral health and dental end markets.

GTCR and Dreamscape Acquire SQAD from Clarion Capital Partners

April 26, 2022

Marketing & Advertising

GTCR, together with its portfolio company Dreamscape, has acquired SQAD LLC from Clarion Capital Partners. The acquisition brings SQAD's advertising research, media planning software and MediaCosts benchmarking data into Dreamscape's marketing-technology platform to expand its media planning and analytics capabilities.

SPM Group (Corridor Capital-backed) Acquires Health Content Agency GLC

December 21, 2021

Marketing & Advertising

Chicago-headquartered SPM Group, backed by Corridor Capital, acquired health content agency GLC as an add-on to deepen its written and digital content capabilities for health, healthcare and wellness clients. The acquisition — GLC is SPM Group's third agency addition (and second in 2021) — expands the platform's integrated services offering and client access to additional content strategy and production expertise.

Corridor Capital/ SP M Acquires Centretek Web Services Division

January 30, 2020

Marketing & Advertising

Corridor Capital’s portfolio company Specialty Marketing & Communications (SPM) has acquired the Web Services division of Centretek Solutions and formed a new subsidiary, Centretek Digital, to integrate Centretek’s enterprise website development and digital marketing capabilities into SPM’s healthcare-focused marketing platform. The deal expands SPM’s digital services and healthcare footprint while Centretek’s executive management will remain with the business under SPM’s and Corridor’s strategic guidance.

SPH Analytics Acquires DSS Research

June 28, 2019

Healthcare Services

SPH Analytics has acquired DSS Research to create an expanded member experience measurement and analytics firm serving health plans and providers. The deal broadens SPH Analytics' data science and market research capabilities and expands its market presence across hundreds of health plans and thousands of providers.