Vertical Supply Group (Platte River Equity Portfolio) Acquires Rescue Direct

April 2, 2021

Vertical Supply Group (a Platte River Equity portfolio company) has acquired Rescue Direct, a specialty e-commerce retailer and supplier of technical rescue gear based in Utica, Illinois. Rescue Direct will be integrated into VSG’s distribution operations to expand VSG’s rescue-specific product offering and accelerate inventory availability and service for rescue customers.

Targets
Rescue Direct
Sellers
Mark Connell (founder)
Platforms
Vertical Supply Group
Industry
E-Commerce
Location
Illinois, United States
Transaction Type
Addon

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