Infantino Acquires BooginHead

Crown Crafts Acquires Baby Boom Consumer Products

July 22, 2024

Consumer Products

Crown Crafts, Inc. acquired substantially all of the assets of Baby Boom Consumer Products, Inc., expanding Crown Crafts' presence in the toddler bedding category and adding diaper bags and licensed-product offerings. The transaction was financed via an $8 million term loan and additional borrowings under Crown Crafts' revolving credit facility; Crown Crafts paid $18 million subject to customary working capital adjustments.

Clinical Innovations Acquires SweetUms and BoogieBaby Products from Sandbox Medical

December 9, 2019

Medical Devices

Clinical Innovations, a Salt Lake City-based neonatal and labor & delivery medical device company owned by EQT, has acquired the SweetUms sucrose solution and BoogieBaby single‑use suction product lines from Sandbox Medical, LLC. The acquisition expands Clinical Innovations' NICU product portfolio and leverages its direct sales channels to increase market penetration of the products in the U.S. and globally.

Beyond Inc. Acquires Buy Buy Baby Brand Rights for $5M

February 7, 2025

Retail

Beyond Inc. (the Bed Bath & Beyond/Overstock owner) agreed to acquire the global rights to the Buy Buy Baby brand for $5 million, buying assets including domains, databases, IP, vendor relationships and related content. The deal reunites Buy Buy Baby with Bed Bath & Beyond under Beyond’s ownership and positions the company to relaunch the brand online, explore tokenization of IP with tZero, and leverage partnerships (including Kirkland’s) for potential brick-and-mortar integration.

Swabbies Tech, Inc. Acquires Better Family, Inc. (The Beebo)

April 30, 2020

Consumer Products

Swabbies Tech, Inc., a Florida-based maker of Swabbies diaper cream applicators, has acquired Better Family, Inc., the Florida company that owns the patents for The Beebo, a one-handed baby bottle holder featured on Shark Tank. The acquisition brings founders Martin and Sarah Hill onto the Swabbies Tech board and aims to cross-brand and expand retail distribution across the U.S. and Canada.

Bobbie Acquires Nature's One to Add U.S. Infant Formula Manufacturing Capacity

July 12, 2023

Food & Beverage

Bobbie Baby, Inc. has acquired Ohio-based pediatric nutrition company Nature's One, giving Bobbie end-to-end control of infant formula manufacturing and expanding domestic production capacity. The deal accompanies a $70 million Series C (including a $35 million lead from PowerPlant Partners) and positions the combined business as a larger fully integrated infant and toddler nutrition brand with strengthened supply-chain resilience.

Buffalo Games Acquires Boogie Board

March 25, 2025

Consumer Products

Buffalo Games announced the acquisition of Boogie Board, the reusable writing and drawing tablet brand originally commercialized by Kent Displays. The purchase expands Buffalo Games' consumer enrichment product portfolio — bringing Boogie Board's creative-play and learning-focused electronics into Buffalo Games' retail and e-commerce channels while maintaining existing distribution.