12 ReTech Acquires Social Sunday (Social Decay, LLC)
November 21, 2019
12 ReTech Corporation (OTC: RETC) acquired Social Decay, LLC dba Social Sunday via an equity exchange in which founder Samantha Sisca exchanged 100% of her equity for Series D-6 preferred shares. Social Sunday is a U.S.-made women's apparel brand (founded 2014) with wholesale distribution into ~500 retailers and growing e-commerce sales; 12 ReTech said it will consolidate the brand into its apparel operations and integrate sales channels and retail technology to drive revenue growth and cost savings. The acquisition will be reflected in 12 ReTech's consolidated financials beginning with its FY2019 Form 10-K.
- Buyers
- 12 ReTech Corporation
- Targets
- Social Decay, LLC dba Social Sunday
- Sellers
- Samantha Sisca, Social Decay, LLC
- Industry
- Consumer Products
- Location
- New York, United States
- Transaction Type
- Buyout
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