Acquisitions in North Carolina in 2012
Showing 2 transactions.
-
November 30, 2012
- Buyer
- SAS Institute (SAS)
- Target
- rPath
- Seller
- rPath
- Industry
- Software
- Location
- North Carolina, United States
- Type
- Buyout
SAS has acquired code and hired select employees from rPath to strengthen its ability to automate deployment and management of SAS solutions across virtual, private and public cloud environments. The deal adds rPath technology and personnel to SAS Research and Development to accelerate cloud, on-demand and virtualization capabilities for SAS products.
-
February 21, 2012
- Buyer
- SAS
- Target
- aiMatch
- Industry
- Marketing & Advertising
- Location
- North Carolina, United States
- Type
- Buyout
SAS, the leader in business analytics and integrated marketing management, has acquired aiMatch, a cloud-based ad server technology company. The acquisition integrates aiMatch's ad-serving and yield-management capabilities into SAS' Customer Intelligence suite to provide publishers and advertisers with end-to-end ad inventory management, forecasting, optimization and measurement.
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