Tracked deals
13
13 tracked deals across 2021-2026.
San Diego, California, United States
Cetera Financial Group (CFG) is a network of independent retail firms (broker-dealers and RIAs) providing technology, advisory solutions, research/market intelligence, and collaborative client-service platforms for financial professionals, financial institutions, and individual investors. Cetera’s principal office is in San Diego, California.
Tracked deals
13
13 tracked deals across 2021-2026.
Recent pace
3
3 tracked deals announced in the last 12 months.
Deal mix
Buyout
9 buyout · 2 addon · 2 divestiture
Last 5 years
Supporting Data
Showing the 12 most recent of 13 tracked deals for Cetera Financial Group.
Cetera Financial Group has completed the acquisition of Matkovic Financial Group, an Indianapolis-based independent wealth management and tax planning practice managing approximately $135 million in assets. The Matkovic team will join the Avantax Planning Partners community within Cetera’s RIA model, building on a longstanding affiliation with Avantax.
Cetera Financial Group has completed the acquisition of Plains Wealth Management, a Houston-based independent wealth management practice that oversees approximately $400 million in client assets. The Plains team will join The Retirement Planning Group (TRPG), Cetera's employee-based RIA, expanding TRPG's footprint into the Houston market and providing the Plains team with growth and succession options.
Cetera Financial Group has acquired the wealth management business of Darnall Sikes Wealth Partners, adding approximately $1.9 billion in client assets to its RIA model. The Darnall Sikes team — based in Louisiana with four locations and clients across more than 40 states — will join Avantax Planning Partners within Cetera's RIA channel, providing succession solutions for the firm's advisors and expanding Cetera's advisor network and AUM.
The Retirement Planning Group (TRPG), Cetera’s employee-based RIA, closed the acquisition of HMC Partners, an advisory firm based in Greensboro, North Carolina, bringing approximately $425 million in assets to Cetera/TRPG. HMC Partners serves more than 500 households; co‑founders John Hardy and Gib McEachran have joined TRPG following a multi-year affiliation with Summit Financial Networks.
Cetera Financial Group completed an asset acquisition of Concourse Financial Group Securities, Inc. (CFGS), a subsidiary of Protective Life Corporation. Approximately 350 financial professionals and more than $12 billion in assets under administration ($4 billion AUM) transitioned to Cetera Wealth Partners as part of Protective's divestiture to focus on its core insurance business.
The Retirement Planning Group (TRPG), Cetera’s employee-based RIA, has acquired Parrott Wealth Management, a three-person Austin-based advisory firm led by William Parrott that manages roughly $185–$185 million in assets. The team of three and approximately 200 clients will join TRPG, increasing TRPG’s assets under management and marking its fourth acquisition since being acquired by Cetera in 2023.
The Retirement Planning Group (TRPG), Cetera's employee-based RIA, has acquired Watters Financial Services, a Paramus, New Jersey-based father-son wealth management practice with roughly $180 million in assets under management. Three employees and about 130 clients will join TRPG as the firm expands its AUM and advisor footprint following TRPG's own acquisition by Cetera.
Cetera Holdings (the holding company of Cetera Financial Group) completed the acquisition of Avantax, Inc. for $26.00 per share in cash, taking Avantax private. The deal adds Avantax's tax-focused wealth management capabilities — including 3,111 financial professionals and approximately $82.3 billion in assets under administration — to Cetera's advisor platform and strengthens its tax-centric offering and multi-custodial capabilities.
Cetera Financial Group has acquired Powell Financial Partners, an independent wealth management firm based in Georgetown, Texas. The deal brings the three-person Powell team into the Cetera Wealth Partners community and supports succession planning, practice monetization, and continued service for the firm's retirement-focused clients.
Cetera Holdings, the holding company of Cetera Financial Group, has acquired The Retirement Planning Group, LLC (TRPG), an independent RIA headquartered in Leawood, Kansas. TRPG manages approximately $1.4 billion in AUM across about 1,825 client accounts, has ~40 employees (including 14 advisors), and will join Cetera’s advisor network to expand its wealth-management capabilities and advisor affiliations.
Cetera Financial Group completed the acquisition of certain assets related to the independent financial planning channel of Voya Financial Advisors, creating a new business, Cetera Wealth Partners, with approximately $37 billion of assets under administration. The deal retained the channel's management team and more than 90% of its financial professionals (and over 93% of the assets under administration), and brought over 130 employees from Voya to Cetera.
Cetera Financial Group has acquired MAGIS Financial Partners, a Philadelphia-area RIA managing roughly $490 million in client assets, and will transition MAGIS’s separate RIA onto the Cetera platform. The deal, which supports succession for MAGIS’s ownership group and aims to fuel growth for the firm’s producers led by President Steven Zimmerman, was not disclosed financially; MAGIS was previously owned by a Genstar portfolio company.
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