Operating Company Business Services

Gen3 Marketing

Blue Bell, Pennsylvania, United States

Gen3 Marketing is a global performance marketing agency specializing in affiliate marketing and full-funnel performance programs, helping brands drive customer acquisition and revenue growth through data-driven affiliate and publisher relationships.

Focus Areas
Affiliate Marketing, Performance Marketing, Digital Marketing Services

Tracked deals

3

3 tracked deals across 2019-2021.

Recent pace

0

0 tracked deals announced in the last 12 months.

Deal mix

Addon

3 addon

Gen3 Marketing Acquisition Volume by Year

Last 2 years

Acquisition volume by year Annual acquisition counts for the last 2 years for Gen3 Marketing. 1 2019 2 2021

Supporting Data

Recent Transactions

  • Buyer
    Gen3 Marketing, Comvest Partners
    Target
    OAK Digital LLC
    Location
    United States
    Type
    Addon

    Comvest Partners' portfolio company Gen3 Marketing has acquired OAK Digital LLC, an affiliate-focused digital marketing firm, to expand Gen3's affiliate marketing capabilities and distribution channels. The add-on bolsters Gen3's service offering to direct-to-consumer and e-commerce clients and is supported by Comvest, which invested in Gen3 earlier in 2021.

  • Buyer
    Longshore Capital Partners, Gen3 Marketing
    Target
    Optimus Performance Marketing
    Location
    England, United Kingdom
    Type
    Addon

    Longshore Capital Partners and its portfolio company Gen3 Marketing have acquired Optimus Performance Marketing, a Plymouth-based affiliate marketing agency. The founders of Optimus will join Gen3 in executive roles as the acquisition expands Gen3's geographic footprint across EMEA and APAC and strengthens its global affiliate and performance marketing capabilities.

  • Buyer
    LaSalle Capital, Gen3 Marketing
    Target
    OPM Pros
    Location
    Quebec, Canada
    Type
    Addon

    LaSalle Capital and its portfolio company Gen3 Marketing have acquired Montreal-based affiliate marketing agency OPM Pros. The deal combines two leading North American affiliate marketing teams to expand Gen3's capabilities and client services across the U.S., Canada and Europe as a platform add-on.

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