Public Company Consumer

Mars

McLean, Virginia, United States

Mars is a global, family-owned company that manufactures and markets food and pet care brands across confectionery, snacking, and pet nutrition/veterinary services.

Focus Areas
Confectionery, Snacking, Pet Food
Website
www.mars.com

Tracked deals

4

4 tracked deals across 2020-2023.

Recent pace

0

0 tracked deals announced in the last 12 months.

Deal mix

Buyout

4 buyout

Mars Acquisition Volume by Year

Last 3 years

Acquisition volume by year Annual acquisition counts for the last 3 years for Mars. 1 2020 2 2022 1 2023

Supporting Data

Recent Transactions

  • Mars, Incorporated Acquires Kevin's Natural Foods
    July 5, 2023
    Buyer
    Mars, Incorporated
    Target
    Kevin's Natural Foods
    Seller
    TowerBrook Capital Partners L.P., NewRoad Capital Partners
    Industry
    Food & Beverage
    Location
    California, United States
    Type
    Buyout

    Mars, Incorporated has signed an agreement to acquire Kevin's Natural Foods, a Modesto-based maker of chef-inspired sous-vide nutritious meals. Kevin's will operate as a standalone business within Mars Food & Nutrition; the deal includes the exit of minority investors TowerBrook Capital Partners and NewRoad Capital Partners and is expected to accelerate Kevin's product innovation and distribution reach.

  • Mars Acquires Trü Frü
    December 19, 2022
    Buyer
    Mars, Incorporated
    Target
    Trü Frü
    Seller
    Founders and management team (Brian Neville, Taz Murray, Brandon O'Brien)
    Industry
    Food & Beverage
    Location
    Utah, United States
    Type
    Buyout

    Mars, Incorporated has signed an agreement to acquire Trü Frü, a better-for-you whole-fruit snacking brand, from its founders and management team. Trü Frü, headquartered in West Valley City, Utah with approximately 50 employees, will operate as a separate business within Mars to preserve its brand and will be led by current CEO Brian Neville; the transaction is expected to close in Q1 2023.

  • Mars Petcare Acquires Champion Petfoods (ORIJEN & ACANA)
    November 1, 2022
    Buyer
    Mars Petcare (Mars, Incorporated)
    Target
    Champion Petfoods
    Seller
    Bedford Capital, Healthcare of Ontario Pension Plan (HOOPP)
    Industry
    Food & Beverage
    Location
    Alberta, Canada
    Type
    Buyout

    Mars Petcare (part of Mars, Incorporated) has signed a definitive agreement to acquire Champion Petfoods, the Edmonton-based maker of premium pet food brands ORIJEN and ACANA, from an investor group led by Bedford Capital and the Healthcare of Ontario Pension Plan. The undisclosed-value transaction — which brings Champion's more than 800 employees into the Mars Petcare family — is expected to close in the first half of 2023 and will expand Mars' premium pet nutrition portfolio and global distribution footprint.

  • Mars, Incorporated Acquires KIND North America
    November 17, 2020
    Buyer
    Mars, Incorporated
    Target
    KIND North America
    Seller
    KIND North America
    Industry
    Food & Beverage
    Location
    New York, United States
    Type
    Buyout

    Mars, Incorporated announced the acquisition of KIND North America, bringing the business into the Mars Family of Companies and combining it with KIND International. Founder Daniel Lubetzky will retain an ongoing financial stake and the deal is intended to accelerate KIND's expansion across geographies and product categories as part of Mars' healthy snacking platform.

Related Acquisition Pages

Food & Beverage Buyers & Acquisitions 4 tracked deals by Mars. Acquisitions in California 1 tracked deal by Mars. Acquisitions in New York 1 tracked deal by Mars. Acquisitions in Utah 1 tracked deal by Mars.

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