Sycamore Partners Acquires Pure Fishing from Newell Brands

Pure Fishing Acquires Svendsen Sport

February 22, 2022

Consumer Products

Pure Fishing, Inc. has acquired Denmark-based Svendsen Sport, owner of European fishing brands including Savage Gear, Prologic, MadCat, WaterWolf and DAM. The deal strengthens Pure Fishing's European brand portfolio and sales coverage, adding over 180 people in Europe; financial terms were not disclosed.

JDH Capital Acquires Pure Archery Group from Norwest Equity Partners

July 11, 2022

Manufacturing

JDH Capital Company has acquired Pure Archery Group, a manufacturer of premium archery products headquartered in Eugene, Oregon; the transaction closed on July 1, 2022 and financial terms were not disclosed. Norwest Equity Partners exited its investment in Pure Archery as part of the sale; Pure Archery's brands include Bowtech, Diamond, Excalibur, Black Gold, TightSpot, RipCord and Octane.

Sycamore Partners Acquires Playa Bowls

September 3, 2024

Restaurants & Hospitality

Sycamore Partners has acquired Playa Bowls, the rapidly expanding superfruit bowl franchise, from Tamarix Equity Partners and other investors including Pacific General. The transaction gives Sycamore control of the brand as it plans to accelerate franchise growth and open dozens of new locations nationwide; financial terms were not disclosed.

Gridiron Capital-backed GSM Outdoors Acquires Plano Synergy Hunting & Archery Brands from Pure Fishing

April 16, 2021

Consumer Products

Gridiron Capital portfolio company Good Sportsman Marketing Outdoors (GSM Outdoors) has acquired the hunting accessories and archery brands formerly owned by Plano Synergy from Pure Fishing. The deal adds ten well-known hunting and archery brands (including Wildgame Innovations, Ameristep, Tenzing and Barnett) to GSM Outdoors' consumer products portfolio as an add-on to support product and channel expansion; terms were not disclosed.

Sycamore Partners Acquires Azamara from Royal Caribbean Group

March 19, 2021

Transportation

Sycamore Partners completed an all-cash purchase of the Azamara brand, including its three-ship fleet and associated intellectual property, from Royal Caribbean Group for $201 million. Royal Caribbean divested Azamara to focus on its core brands while Sycamore aims to support and grow the upmarket cruise line.

Sycamore Partners Acquires Chico's FAS, Inc.

January 5, 2024

Retail

Sycamore Partners, a New York-based private equity firm, completed the take-private acquisition of Chico's FAS, Inc. for $7.60 per share in an all-cash transaction valued at approximately $1 billion. The deal takes Chico's FAS, owner of the Chico's, White House Black Market and Soma brands, off the NYSE and positions Sycamore to pursue operational improvements and growth across the company's omnichannel retail footprint.