Carlin Consumer Health Acquires Penetrex from Wellbeam Consumer Health

Wellbeam Consumer Health Acquires Penetrex

March 31, 2021

Consumer Products

Wellbeam Consumer Health, a portfolio company backed by American Pacific Group, has acquired Penetrex, a leading joint and muscle relief brand. The deal expands Wellbeam's ecommerce-focused wellness portfolio (which already includes Eu Natural) as the company pursues additional digitally-native consumer wellness brands.

Carlin Consumer Health Acquires Zegerid OTC from Bayer

February 1, 2022

Pharmaceuticals

Hildred Capital, Bourne Partners Strategic Capital and The Emerson Group launched Carlin Consumer Health and acquired the Zegerid OTC brand from Bayer AG to establish a consumer health/OTC platform. The investors plan to invest in marketing, sales and product development to grow the Zegerid brand across U.S. retail channels; financial terms were not disclosed.

Wellbeam Consumer Health Acquires TruSkin

June 20, 2021

Consumer Products

Wellbeam Consumer Health, a portfolio platform backed by private equity firm American Pacific Group, has acquired TruSkin, a direct-to-consumer skincare brand known for its best-selling vitamin C facial serum on Amazon. The transaction is an add-on to Wellbeam’s ecommerce-focused wellness portfolio and expands its presence in the skincare/serums category across ecommerce and retail channels.

Carlin Consumer Health Acquires Infirst USA Holdings, LLC

October 24, 2023

Consumer Products

Carlin Consumer Health, a PE‑sponsored consumer health platform, has acquired Infirst USA Holdings, LLC, the parent of Infirst Healthcare Inc., the marketer of Mylanta and Mylicon under license from McNeil Consumer Pharmaceuticals. Infirst will become a wholly owned subsidiary of Carlin; the company is based in Westport, Connecticut and ships from a warehouse in Plainfield, Indiana. Financial terms were not disclosed.

Wellbeam Consumer Health Acquires BioTRUST Nutrition

January 5, 2022

Consumer Products

Wellbeam Consumer Health LLC, an American Pacific Group portfolio company, acquired BioTRUST Nutrition LLC, a direct-to-consumer eCommerce nutrition brand focused on protein, collagen and healthy-aging supplements. The deal expands Wellbeam's DTC capabilities and diversifies its wellness portfolio into the nutritional powders / healthy-aging segment.

WellSpring Consumer Healthcare Acquires DerMend and Recticare from Ferndale Pharma Group

January 12, 2026

Consumer Products

WellSpring Consumer Healthcare, an Avista Healthcare Partners portfolio company, has acquired the DerMend and Recticare brands from Ferndale Pharma Group. The add-on expands WellSpring’s therapeutic skincare and OTC product portfolio and strengthens its omni-channel retail and e-commerce distribution; financial terms were not disclosed.