Wpromote Acquires Metric Digital
March 1, 2020
Wpromote, an independent digital marketing agency headquartered in El Segundo, California, acquired Metric Digital, a New York–based performance marketing agency, in a deal that closed March 1, 2020. The acquisition expands Wpromote's East Coast footprint and strengthens its direct-to-consumer (DTC) performance marketing capabilities, bringing Metric Digital's paid social, paid search, email, and performance creative expertise into the Wpromote platform.
- Buyers
- Wpromote
- Targets
- Metric Digital
- Industry
- Marketing & Advertising
- Location
- New York, United States
- Transaction Type
- Buyout
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