Integrity Marketing Group Acquires AIP Marketing Alliance

Integrity Marketing Group Acquires Western Marketing Associates

March 22, 2022

Insurance

Integrity Marketing Group, a Dallas-based distributor of life and health insurance and insurtech provider, has acquired Western Marketing Associates Corporation, an independent marketing organization (IMO) headquartered in Missouri Valley, Iowa. The deal will connect Western Marketing's network of more than 18,000 agents to Integrity's proprietary insurtech platform and shared services to accelerate growth and expand product and technology capabilities; financial terms were not disclosed.

Integrity Marketing Group Acquires Kellogg Insurance Marketing

April 6, 2021

Insurance

Integrity Marketing Group has acquired Kellogg Insurance Marketing, an insurance marketing organization based in Draper, Utah. The deal brings Kellogg's agent network and senior-market expertise onto Integrity's platform to accelerate growth and expand agent support and technology adoption.

Integrity Marketing Group Acquires American Business

August 16, 2022

Insurance

Integrity Marketing Group acquired American Business, a New York–based life insurance agency serving high-net-worth clients. The deal brings American Business into Integrity's partner network to leverage Integrity's technology, product development and centralized services to scale distribution and enhance offerings for affluent clients.

Integrity Marketing Group Acquires AIMCOR Group

January 8, 2026

Insurance

Integrity Marketing Group (Integrity) has acquired AIMCOR Group, a national insurance distribution organization based in Malvern, Pennsylvania. AIMCOR’s leadership and owners will remain with the business and become owners in Integrity as the companies integrate AIMCOR’s BGA-focused distribution, services and technology into Integrity’s life, health and wealth platform.

Integrity Marketing Group Acquires Advisors Insurance Brokers

February 9, 2021

Insurance

Integrity Marketing Group, a Dallas-based distributor of life and health insurance products, has acquired Advisors Insurance Brokers (AIB), a Clifton Park, New York brokerage general agency specializing in life, long-term care and annuities. As part of the deal, AIB CEO Kevin Johnson will become a Managing Partner at Integrity; financial terms were not disclosed and AIB will join Integrity’s platform and employee ownership plan to access centralized technology and services.

Harvest Partners and HGGC Invest in Integrity Marketing Group

August 28, 2019

Insurance

Funds managed by Harvest Partners completed a growth investment in Integrity Marketing Group alongside existing investor HGGC and Integrity management to accelerate the company's expansion in the senior life and health insurance market. The capital will support continued organic and acquisitive growth, with plans to invest in technology and talent to expand Integrity's national partnership-based distribution strategy.