Integrity Marketing Group Acquires Western Marketing Associates

March 22, 2022

Integrity Marketing Group, a Dallas-based distributor of life and health insurance and insurtech provider, has acquired Western Marketing Associates Corporation, an independent marketing organization (IMO) headquartered in Missouri Valley, Iowa. The deal will connect Western Marketing's network of more than 18,000 agents to Integrity's proprietary insurtech platform and shared services to accelerate growth and expand product and technology capabilities; financial terms were not disclosed.

Buyers
Integrity Marketing Group, LLC
Targets
Western Marketing Associates Corporation
Industry
Insurance
Location
Iowa, United States
Transaction Type
Buyout

Explore More

Related Acquisitions

Track M&A activity that matters to you

Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.