Stirista Acquires New York Branding Firm ZDI

Stirista Acquires Nikaza's Attribution and Location Intelligence Engine

September 16, 2020

Marketing & Advertising

Stirista has acquired Nikaza, a location-based data measurement and multi-touch attribution platform, to integrate Nikaza's capabilities into Stirista's AdStir self-serve media buying platform. The acquisition adds location intelligence and in-store attribution across channels (CTV, mobile, OOH and online), enabling brands and agencies to run omnichannel campaigns and measure online and in-store outcomes in one platform.

Stirista Acquires Magnetik and Andrews Wharton

January 29, 2025

Marketing & Advertising

Stirista has acquired New York-based digital agencies Magnetik and Andrews Wharton to expand its marketing technology and data-driven marketing capabilities. The additions integrate creative, digital strategy, and personalized data-driven services into Stirista's suite, with employees from both firms joining the Stirista team.

Stirista Acquires Venture Development Center (VDC)

March 10, 2021

Data & Analytics

Stirista announced on March 10, 2021 that it has acquired Venture Development Center (VDC), a data marketplace and data monetization specialist. The deal adds VDC's alternative data and identity assets (clients include Accenture, Asurion, TransUnion and Warner Media) to Stirista's identity resolution and Data Marketplace Exchange; VDC CEO Matthew W. Staudt will join Stirista as Chief Strategy Officer.

Stirista Acquires Customer Portfolios

April 26, 2023

Marketing & Advertising

Stirista, a San Antonio-based data-driven marketing company, has acquired Customer Portfolios, a Boston-based strategic lifecycle marketing provider. The deal adds Customer Portfolios' retention and lifecycle marketing platform and team (more than 20 employees) to Stirista's customer acquisition capabilities to create a more comprehensive omnichannel marketing offering.

ShakeStir (Cocktail Courier) Acquires Thirstie

June 24, 2024

E-Commerce

ShakeStir LLC (dba Cocktail Courier) has acquired Thirstie, Inc., a New York–based e-commerce technology provider for alcohol brands. The deal combines Cocktail Courier's direct-to-consumer cocktail kit and fulfillment capabilities with Thirstie's branded e-commerce platform and data tools to enable new on-site experiences for liquor brands and accelerate growth.

TINT Acquires Vesta

May 16, 2023

Marketing & Advertising

TINT, the all-in-one social content platform, acquired Vesta, an online brand community platform, to expand its community-powered marketing capabilities and deepen brands' ability to cultivate advocates and user-generated content. The Vesta leadership team will remain in place and join TINT to continue building community solutions for enterprise and emerging brands.