Stirista Acquires Venture Development Center (VDC)

Stirista Acquires New York Branding Firm ZDI

July 20, 2022

Marketing & Advertising

Stirista, a data-driven performance marketing company based in San Antonio, acquired ZDI, a New York–based digital branding and creative agency. The acquisition brings ZDI's creative, video and CTV capabilities into Stirista's full-service omnichannel marketing offerings, with ZDI founder Richard Zimmer joining Stirista as Vice President of Brand and Creative.

Stirista Acquires Magnetik and Andrews Wharton

January 29, 2025

Marketing & Advertising

Stirista has acquired New York-based digital agencies Magnetik and Andrews Wharton to expand its marketing technology and data-driven marketing capabilities. The additions integrate creative, digital strategy, and personalized data-driven services into Stirista's suite, with employees from both firms joining the Stirista team.

Stirista Acquires Customer Portfolios

April 26, 2023

Marketing & Advertising

Stirista, a San Antonio-based data-driven marketing company, has acquired Customer Portfolios, a Boston-based strategic lifecycle marketing provider. The deal adds Customer Portfolios' retention and lifecycle marketing platform and team (more than 20 employees) to Stirista's customer acquisition capabilities to create a more comprehensive omnichannel marketing offering.

TINT Acquires Vesta

May 16, 2023

Marketing & Advertising

TINT, the all-in-one social content platform, acquired Vesta, an online brand community platform, to expand its community-powered marketing capabilities and deepen brands' ability to cultivate advocates and user-generated content. The Vesta leadership team will remain in place and join TINT to continue building community solutions for enterprise and emerging brands.

Stirista Acquires Nikaza's Attribution and Location Intelligence Engine

September 16, 2020

Marketing & Advertising

Stirista has acquired Nikaza, a location-based data measurement and multi-touch attribution platform, to integrate Nikaza's capabilities into Stirista's AdStir self-serve media buying platform. The acquisition adds location intelligence and in-store attribution across channels (CTV, mobile, OOH and online), enabling brands and agencies to run omnichannel campaigns and measure online and in-store outcomes in one platform.

Macquarie Asset Management Takes Minority Stake in VIRTUS Data Centres

August 2, 2022

Infrastructure

Macquarie Asset Management, via Macquarie European Infrastructure Fund 7, has acquired a significant minority stake in VIRTUS Data Centres. The investment, made in partnership with ST Telemedia Global Data Centres, will help scale VIRTUS' UK platform, accelerate European expansion and support continued investment in technology and sustainability.