WSC Sports Acquires Partnerbrite

Publicis Groupe Acquires Bespoke Sports & Entertainment

July 22, 2025

Marketing & Advertising

Publicis Groupe has acquired experiential marketing agency Bespoke Sports & Entertainment and will integrate the firm into Publicis Sports within Publicis Connected Media. Bespoke — founded in 2014 and based in Charlotte — will retain its leadership team and name and is expected to expand its sports and experiential capabilities leveraging Publicis' scale; financial terms were not disclosed.

WIT Acquires Tally Gamification Platform

August 22, 2025

Cloud & SaaS

WIT has acquired the Tally Platform, a real-time audience engagement and gamification technology, to strengthen its digital engagement and data-capture capabilities. As part of the deal Tally CEO Bradley Vettese joins WIT as Chief Growth Strategist, enabling WIT to integrate Tally's real-time features across its global partner network and expand its branded activation offerings.

Playfly Sports Acquires Premier Partnerships

January 10, 2022

Marketing & Advertising

Playfly Sports has acquired Premier Partnerships, a naming rights, sponsorship sales, valuation and consulting agency, and will integrate it into a new Playfly Premier Partnerships division. The move expands Playfly’s naming rights and sponsorship capabilities and brings Premier’s leadership team into Playfly’s organization to support growth across sports, entertainment and venue clients.

Stage Fund and Clear Stream Partners Acquire Worklete

January 26, 2022

AI & Machine Learning

Stage Fund, alongside Clear Stream Partners, has acquired a controlling interest in Worklete, an AI-driven mobile platform that provides injury-prevention training for frontline workers. The investors plan to partner with Worklete’s founders to scale the company's technology and customer base; Worklete’s platform has demonstrated large reductions in musculoskeletal injuries and associated costs for enterprise clients.

BridgeAthletic Acquires Game Plan; Raises Strategic Growth Capital from W3

May 14, 2024

Education

BridgeAthletic has acquired Game Plan, a mobile-first learning management system for athletic organizations, and raised strategic growth capital led by W3, a Colorado-based family office. The transaction integrates Game Plan's eLearning capabilities into BridgeAthletic's strength and conditioning platform to create a combined athlete development solution for professional, collegiate and other sports organizations.

Wasserman Acquires Brillstein Entertainment Partners

September 18, 2023

Media & Entertainment

Wasserman has acquired Brillstein Entertainment Partners, bringing the legendary talent management and production firm into Wasserman's global sports, music and entertainment platform. The deal expands Wasserman's capabilities in talent management, content creation and production while Brillstein's leadership and staff will continue to operate under the Wasserman umbrella.