Truelink Capital Acquires Richardson Sales Performance

Richardson Sales Performance Acquires Challenger

September 16, 2024

Consulting

Richardson Sales Performance, backed by Truelink Capital, has acquired Challenger, the firm behind the Challenger selling methodology. The deal combines Richardson's role-based sales capability offerings with Challenger's research-driven approach and technology to expand the combined company's training, analytics and learning solutions for B2B sales organizations.

Kartesia Acquires Richardson from ClearLight Partners; Merges Richardson with Sales Performance International (SPI)

November 22, 2019

Professional Services

Kartesia, an independent European private investor, acquired Richardson — a Philadelphia-based provider of tech-enabled enterprise sales training — from ClearLight Partners and will merge it with Kartesia’s existing portfolio company, Sales Performance International (SPI). The combination creates a global sales training leader with a comprehensive suite of classroom and digital learning, CRM-enabled execution tools, and measurement capabilities to serve large enterprise clients.

Richardson Sales Performance Acquires e4enable

February 1, 2024

Cloud & SaaS

Richardson Sales Performance has acquired e4enable, a Manchester-based competency intelligence sales enablement platform, to expand its analytics and enablement capabilities. The transaction is supported by Richardson's financial sponsor, Truelink Capital, and is an add-on to strengthen Richardson's technology-driven sales performance offerings.

Truelink Capital Acquires R/GA from Interpublic Group

March 3, 2025

Marketing & Advertising

Truelink Capital, a private equity firm, has acquired R/GA, the creative innovation company, from Interpublic Group. Financial terms were not disclosed; Interpublic said the sale lets it sharpen focus on its core strategic offerings.

Truelink Capital Acquires SouthernCarlson from Kyocera Corporation

February 10, 2026

Industrial Services

Truelink Capital has acquired SouthernCarlson, a leading U.S. distributor of fasteners, tools, packaging and construction supplies, from Kyocera Corporation. The transaction is supported by a senior secured credit facility co-led by Bain Capital Credit and Goldman Sachs Alternatives to finance Truelink's purchase; SouthernCarlson will operate as an independent, nationwide platform to pursue organic growth and strategic M&A.

Truelink Capital Acquires Flipp Corporation

August 16, 2023

Marketing & Advertising

Truelink Capital, a Los Angeles-based private equity firm, has acquired Flipp Corporation, a Toronto-headquartered marketing technology platform that connects retailers and CPG manufacturers to millions of shoppers. Truelink said it will invest to accelerate product innovation, expand distribution, and pursue organic growth and potential strategic add-ons to scale Flipp's digital merchandising capabilities.