Brightcove Acquires Wicket Labs
February 2, 2022
Brightcove Inc. announced it has acquired Wicket Labs, an audience insights company providing content and subscriber analytics. The acquisition is intended to augment Brightcove’s intelligent video platform with deeper audience insights for improving subscriber acquisition, engagement, and retention.
- Buyers
- Brightcove Inc.
- Targets
- Wicket Labs
- Industry
- Data & Analytics
- Location
- Washington, United States
- Transaction Type
- Buyout
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