IDG Communications Acquires LeadSift
December 14, 2021
IDG Communications, Inc. has acquired LeadSift, a Canadian B2B sales and marketing intelligence platform that uses AI-driven intent data to identify in-market accounts and contacts. The acquisition will integrate LeadSift's intent intelligence into IDG's martech and data stack to enhance targeted lead generation and intent-based marketing for technology customers.
- Buyers
- IDG Communications, Inc.
- Targets
- LeadSift
- Industry
- Data & Analytics
- Location
- Nova Scotia, Canada
- Transaction Type
- Buyout
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